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    Digital Innovation

    Posted on May 29, 2012 by admin in Articles

    Digital Innovation

    Generally, distinction is made in the literature between ‘invention’ and ‘innovation’ where invention is an idea or new product that may or may not have economic value while innovation is the process through which invention moves into usable form and is commercialised (Lundvall, 1988; King et al, 1994; Arthur, 2006). This paper concerns with digital innovation that can be defined as “innovations that are enabled by information and communication technologies and lead to the creation of novel products and services” (Yoo et al., forthcoming: 4). It is appropriate here to define digitisation as “the processing, storing, communicating and representing of all types of information using strings of ones and zeros” (Yoo et al., forthcoming: 3)......

    BBC - Strategic Analysis

    Posted on May 29, 2012 by admin in Articles

    Introduction

    This paper attempts to analyse the strategy followed by BBC over the last decade…

    Human Resource Management

    Posted on May 29, 2012 by admin in Articles

    Human Resource Management

    All organisations, from small firms to giant corporations, from service companies to hi-tech organisations, engage in human resource management activities. They needs to utilise their resources effectively in order to achieve their objectives and targets. Human Resource Management is an issue of vital concern to all managers, and is the most important resource which employs all other resources to produce the desired outcome of the organisation. Thus the effective deploying of employees is a key element that adds to the competitive advantage of the firm (Molander, 1989).....

    Globalisation

    Posted on April 27, 2011 by admin in Articles

    Introduction

    All countries in the world trade significant proportions of their national income internationally. Exceeding 20% of the World’s total output, global trade has reached unprecedented levels both in absolute terms and as a percentage of economic output. Global trade has emerged as the key mechanism of moving goods and services across the national boundaries, connecting domestic markets to the international ones (Scholte, 2005)...

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